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Analysis of the Performance of Insurance Companies in Serbia Based on the Ahp-Topsis Method

Radojko Lukić orcid id orcid.org/0000-0001-6529-0297 ; Faculty of Economics, University of Belgrade


Puni tekst: engleski pdf 340 Kb

str. 21-35

preuzimanja: 31

citiraj


Sažetak

Evaluation of the performance of insurance companies based on multi-criteria analysis methods
represents a kind of research challenge. With this in mind, the paper investigates the effi ciency of
insurance companies in Serbia using the AHP-TOPSIS method. According to the results of empirical
research on the performance of insurance companies in Serbia using the TOPSIS method, the top
fi ve are in order: ĐENERALI OSIGURANJE SRBIJA, DUNAV OSIGURANJE, GRAWE, DDOR NOVI
SAD and WINER STADTISCHE. The company TRIGLAV is in the worst position. Such a ranking of
the observed insurance companies in Serbia according to the AHP-TOPSIS method was infl uenced
by numerous macro and micro factors. Their effective control can certainly signifi cantly infl uence
the achievement of the target performance of insurance companies in Serbia.

Ključne riječi

efficiency; insurance; Serbia; AHP-TOPSIS method

Hrčak ID:

313968

URI

https://hrcak.srce.hr/313968

Datum izdavanja:

31.1.2024.

Posjeta: 110 *