Ekonomski vjesnik, Vol. 28 No. S, 2015.

Sadržaj

Puni tekst

Introduction to the Special Issue (str. 7-8)

Mirna Leko Šimić
Ostalo

University and place branding: The case of universities located in ECC (European Capital of Culture) cities (str. 13-24)

Gábor Rekettye, Gyöngyi Pozsgai
Izvorni znanstveni članak

Students’ experiences of university social responsibility and perceptions of satisfaction and quality of service (str. 25-39)

José Luis Vázquez, Carlota L. Aza, Ana Lanero
Izvorni znanstveni članak

Integration of Croatian farmers in the EU information society – issues and implications (str. 41-52)

Davorin Turkalj, Antun Biloš, Ivan Kelić
Izvorni znanstveni članak

Measuring the internal-market orientation in the public sector (str. 53-70)

Emerson Wagner Mainardes, Alexandre dos Santos Cerqueira
Izvorni znanstveni članak

Music, emotions and first impression perceptions of a healthcare institutions’ quality: An experimental investigation (str. 71-90)

Ivana First Komen, Marija Šepac, Maja Vujičić
Izvorni znanstveni članak

Internal stakeholders perspectives in a cultural event: The Case of Noc Noc, Guimarães - Portugal (str. 93-107)

Marisa R. Ferreira, João Sarmento
Prethodno priopćenje

Branding the city of Šibenik as a sustainable tourist destination using social networks (str. 109-124)

Dubravko Blaće, Gordana Ćorić, Boris Jurič
Prethodno priopćenje

A model for establishing and developing relationships with visitors of the Kopački rit Nature Park based on mobile technologies (str. 125-137)

Branimir Dukić, Stojanka Dukić, Biserka Vištica
Prethodno priopćenje

Internal city marketing: Positive activation of inhabitants through supported voluntarism (str. 139-152)

Irena Ograjenšek, Andreja Cirman
Prethodno priopćenje

Nonprofit brand strength’s moderational role (str. 155-166)

Walter Wymer
Pregledni rad

13th International Congress on Public and Nonprofit Marketing (str. 169-170)

Ana Pap, Jelena Franjković
Recenzija, Prikaz slučaja

Introduction to the Special Issue (str. 0-0)

Mirna Leko Šimić
Uvodnik

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