Ostalo
The effect of corporate social responsibility on organizational commitment
Žana Prutina
orcid.org/0000-0002-2250-2007
; Sarajevo School of Science and Technology, Sarajevo, BiH
Sažetak
A surge of interest in corporate social responsibility (CSR) lead to studies, addressing its effects on organizational outcomes. While some evidence of positive relationships between CSR and organizational commitment exists, this paper identifies two elements of organizational culture - namely CSR values and employee engagement in CSR- and treats them as mediators of this relationship. Responses from 196 survey participants confirm previous findings that employee perceptions of CSR positively affect organizational commitment, but also indicate that each of the identified mediators affects this relationship, and that the effect is stronger when both mediators are included in the model.
Ključne riječi
corporate social responsibility; organizational commitment; Bosnia and Herzegovina
Hrčak ID:
155071
URI
Datum izdavanja:
31.3.2016.
Posjeta: 13.176 *