Stručni rad

https://doi.org/10.30924/mjcmi.26.2.15

Selection of markets for textile export using the adequate portfolio

Viktorija Stasytytė orcid.org/0000-0003-3451-9233 ; Vilnius Gediminas Technical University, Institute of Dynamic Management,
Aleksandras Vytautas Rutkauskas ; Vytautas Magnus University, Education Academy
Eglė Celiešienė ; Lithuanian College of Democracy

Sažetak

Textiles is one of the largest industries in the world, creating significant volumes of trade, export, and jobs. In the European Union, this industry is essential and attempts to retain and increase competitiveness. Most of the textile and clothing sector production is exported; thus, adequate orientation to export markets is essential. The paper’s objective is to determine the countries suitable for exporting the textile production of Lithuania and similar countries using the adequate portfolio model. The adequate portfolio treats the export possibilities according to three parameters: return, reliability, and risk. Clothing annual average index data across countries obtained from the Eurostat database were used for calculations. After performing the research, three portfolio cases were proposed, and the most profitable export countries and their given return were determined. Research results can be applied to the whole country and for individual textile exporting enterprises.

Ključne riječi

textile industry; clothing; export; production; portfolio; return; risk; reliability

Hrčak ID:

266997

URI

https://hrcak.srce.hr/266997

Datum izdavanja:

21.12.2021.

Posjeta: 1.075 *