Izvorni znanstveni članak
The Names of Accommodation and Food Service Establishments in the Linguistic Landscape of the Historical Centre of Zadar
Ivana Bilandžija
; Dubrovnik
Puni tekst: engleski pdf 2.013 Kb
str. 15-40
preuzimanja: 82
citiraj
APA 6th Edition
Bilandžija, I. (2023). The Names of Accommodation and Food Service Establishments in the Linguistic Landscape of the Historical Centre of Zadar. SPONDE: Časopis za jezike, književnosti i kulture između dviju obala Jadrana / Rivista di lingue, letterature e culture tra le due sponde dell’Adriatico / A Journal of Languages, Literatures and Cultures between the two Adriatic coasts, 2 (1), 15-40. Preuzeto s https://hrcak.srce.hr/306389
MLA 8th Edition
Bilandžija, Ivana. "The Names of Accommodation and Food Service Establishments in the Linguistic Landscape of the Historical Centre of Zadar." SPONDE: Časopis za jezike, književnosti i kulture između dviju obala Jadrana / Rivista di lingue, letterature e culture tra le due sponde dell’Adriatico / A Journal of Languages, Literatures and Cultures between the two Adriatic coasts, vol. 2, br. 1, 2023, str. 15-40. https://hrcak.srce.hr/306389. Citirano 20.05.2024.
Chicago 17th Edition
Bilandžija, Ivana. "The Names of Accommodation and Food Service Establishments in the Linguistic Landscape of the Historical Centre of Zadar." SPONDE: Časopis za jezike, književnosti i kulture između dviju obala Jadrana / Rivista di lingue, letterature e culture tra le due sponde dell’Adriatico / A Journal of Languages, Literatures and Cultures between the two Adriatic coasts 2, br. 1 (2023): 15-40. https://hrcak.srce.hr/306389
Harvard
Bilandžija, I. (2023). 'The Names of Accommodation and Food Service Establishments in the Linguistic Landscape of the Historical Centre of Zadar', SPONDE: Časopis za jezike, književnosti i kulture između dviju obala Jadrana / Rivista di lingue, letterature e culture tra le due sponde dell’Adriatico / A Journal of Languages, Literatures and Cultures between the two Adriatic coasts, 2(1), str. 15-40. Preuzeto s: https://hrcak.srce.hr/306389 (Datum pristupa: 20.05.2024.)
Vancouver
Bilandžija I. The Names of Accommodation and Food Service Establishments in the Linguistic Landscape of the Historical Centre of Zadar. SPONDE: Časopis za jezike, književnosti i kulture između dviju obala Jadrana / Rivista di lingue, letterature e culture tra le due sponde dell’Adriatico / A Journal of Languages, Literatures and Cultures between the two Adriatic coasts [Internet]. 2023 [pristupljeno 20.05.2024.];2(1):15-40. Dostupno na: https://hrcak.srce.hr/306389
IEEE
I. Bilandžija, "The Names of Accommodation and Food Service Establishments in the Linguistic Landscape of the Historical Centre of Zadar", SPONDE: Časopis za jezike, književnosti i kulture između dviju obala Jadrana / Rivista di lingue, letterature e culture tra le due sponde dell’Adriatico / A Journal of Languages, Literatures and Cultures between the two Adriatic coasts, vol.2, br. 1, str. 15-40, 2023. [Online]. Dostupno na: https://hrcak.srce.hr/306389. [Citirano: 20.05.2024.]
Sažetak
This paper analyses the linguistic landscape of the
Zadar peninsula, starting from the assumption that
since the old town is a frequently visited tourist destination,
its linguistic landscape is driven by tourist
demand and affected by globalization. In order to
conduct this research, a corpus of 582 photographs
of public signs was collected between June and September
2019. The paper uses the quantitative approach
to examine a part of the mentioned corpus,
more precisely, 197 names of accommodation and
food service establishments. Approximately 54% of
the names are of foreign origin, predominantly English.
The frequent use of the English language in the
linguistic landscape of the Zadar historical centre
supports the generally accepted view of English as
a modern lingua franca. Standard Croatian and its
regional varieties are used in approximately 45% of
the names, except in the case of accommodation establishments,
where English is prevalent due to the
city’s orientation towards tourism.
Ključne riječi
Zadar, linguistic landscape, globalization, commodification, tourism
Hrčak ID:
306389
URI
https://hrcak.srce.hr/306389
Datum izdavanja:
24.7.2023.
Podaci na drugim jezicima:
talijanski
Posjeta: 188
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