Prethodno priopćenje
https://doi.org/10.32676/n.10.1
Challenges Caused by Inflation for Micro, Small and Mediumsized Enterprises: Analysis of Croatian Market
Diana Plantić Tadić
; Sveučilište VERN’
Radoslav Barišić
; Sveučilište u Zagrebu, Ekonomski fakultet
Borna Vuković
; Sveučilište VERN’
Sažetak
Inflation, as a pervasive macroeconomic phenomenon, represents a constant global challenge faced by
Croatian businesses. The main objectives of the paper were to investigate the macroeconomic situation
and the way in which micro, small, and medium-sized enterprises operate in conditions of inflation in the
Croatian market. A survey was conducted on the sample of 103 managers of Croatian micro, small, and
medium-sized enterprises. The research results show the managers' attitudes towards cost-saving measures
that Croatian micro, small, and medium-sized enterprises should undertake, as well as towards government
measures to combat inflation. An analysis of respondents' answers reveals that state spending and the
energy crisis are the main causes of inflation in Croatia from 2021-2023. Finally, the conclusion indicates
that inflation is undoubtedly a challenge for micro, small, and medium-sized enterprises, followed by the
answers to the research questions and the guidelines for further research in the field studied.
Ključne riječi
inflation, macroeconomics, micro-enterprises, small and medium-sized enterprises, Croatia
Hrčak ID:
324390
URI
Datum izdavanja:
19.12.2024.
Posjeta: 0 *