Skoči na glavni sadržaj

Tehnički glasnik, Vol. 19 No. 3, 2025.

Izvorni znanstveni članak

https://doi.org/10.31803/tg-20240523122223

Factors Influencing the Purchase of Battery Electric Vehicles (BEVs): An Explorative Study Based on the Analysis of New Registrations and Expert Interviews in Germany

Johannes Hoffmann ; Heilbronn University of Applied Sciences, Faculty of Economics, Bildungscampus, 74076 Heilbronn, Germany
Verena Szkudlarek orcid id orcid.org/0009-0006-6633-6748 ; Heilbronn University of Applied Sciences, Faculty of Economics, Bildungscampus, 74076 Heilbronn, Germany
Daniela Ludin orcid id orcid.org/0000-0002-3854-5060 ; Heilbronn University of Applied Sciences, Faculty of Economics, Bildungscampus, 74076 Heilbronn, Germany
Norbert Schreier orcid id orcid.org/0009-0008-2182-2392 ; Esslingen University of Applied Sciences, Faculty of Mobility and Technology, Kanalstrasse 33, 73728 Esslingen, Germany *
Erika Mueller ; Heilbronn University of Applied Sciences, Sustainability Department, Bildungscampus, 74076 Heilbronn, Germany
Wanja Wellbrock orcid id orcid.org/0000-0002-4882-029X ; Heilbronn University of Applied Sciences, Faculty of Economics, Bildungscampus, 74076 Heilbronn, Germany

* Dopisni autor.

Puni tekst: engleski pdf 413 Kb

str. 359-367

preuzimanja: 73

citiraj

Sažetak

This research aims to identify the key factors influencing the new registrations of battery electric vehicles (BEVs) in Germany. Focusing the topics economy, mobility change and climate sustainability a mixed-methods approach was used combining a regression analysis based on public databases and qualitative interviews with experts, represented by vehicle testing organizations, BEV leasing companies, car dealerships and automotive magazines. The study revealed similarities as well as discrepancies between expert opinions and the regression analysis results in the fields of real GDP, education rate, the average range of BEVs, the real estate price index, charging infrastructure and political conviction. Regarding practical implications, the results of this study help BEV manufacturers to enhance their marketing and product strategies. The findings of this study could help decision-makers to better understand the mind set of BEV customers.

Ključne riječi

Battery Electric Vehicle (BEV); change in mobility; climate change; sustainable mobility

Hrčak ID:

332180

URI

https://hrcak.srce.hr/332180

Datum izdavanja:

15.9.2025.

Posjeta: 183 *