Izvorni znanstveni članak
https://doi.org/10.47960/2303-7431.20.33.2025.98
THE MAINSTREAM EFFECT AND THE POLARIZATION EFFECT IN BOSNIA AND HERZEGOVINA: PUBLIC OPINION ON THE EUROPEAN UNION
Dražen Barbarić
orcid.org/0000-0003-1744-9392
; Sveučilište u Mostaru, Filozofski fakultet
*
Ana-Mari Bošnjak
orcid.org/0009-0003-5170-4470
; Sveučilište u Mostaru, Filozofski fakultet
Domagoj Galić
; Sveučilište u Mostaru, Filozofski fakultet
*
* Dopisni autor.
Sažetak
T his paper tests the applicability of the theses proposed by the renowned American scholar John Zaller regarding the mainstream effect and polarization effect through the example of public attitudes in Bosnia and Herzegovina toward the European Union. Briefly explained, Zaller’s model suggests that individuals form political attitudes based on the availability and acceptance of information, whereby dominant narratives in the public sphere shape public opinion, while political division leads to polarization of attitudes. Analyzing public opinion in the Federation of BiH and the Republic of Srpska, this paper explores how different political leaders’ attitudes influence the perception of the EU among BiH residents. Using data analysis methods drawn from relevant research, the paper tests the hypothesis that political leaders’ rhetoric in both entities shapes citizens’ attitudes toward the European Union, while political affiliation and orientation amplify the polarization effect.
Ključne riječi
Bosnia and Herzegovina; European Union; public opinion; political leaders; polarization
Hrčak ID:
333721
URI
Datum izdavanja:
15.7.2025.
Posjeta: 638 *