Conference paper
INTERACTIVE IMPACT OF INNOVATION AND EDUCATION ON BUSINESS PERFORMANCE DURING THE ECONOMIC DOWNTURN
Muamer Bezdrob
orcid.org/0000-0003-0921-5385
; PING d.o.o. Sarajevo Bosnia and Herzegovina
Mirha Bičo Ćar
orcid.org/0000-0002-9810-3512
; University of Sarajevo School of Economics and Business, Bosnia and Herzegovina
Abstract
In times of quick changes and great business and economic uncertainty, innovativeness becomes a strategic priority of any business organization. The same opinion applies to the improvement of employees’ knowledge and skills through regular education activities. Such a strategic orientation is especially hailed during and after recession by both managers and academia. The purpose of this research is to investigate whether the companies from the F B&H that had pursued such a strategy have achieved a better business performance. For that purpose, beside the archival data from the Federal financial office, data were also collected from a questionnaire which was sent to 270 companies in the F B&H, yielding 120 valid responses. For the purpose of data analysis, a multivariate analysis of variance (MANOVA) was employed. The research results show that only simultaneous investment in innovation and education has a significant effect on business performance, which is the most important research finding.
Keywords
innovation; education; business performance
Hrčak ID:
161448
URI
Publication date:
27.9.2013.
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