Original scientific paper
Conceptual Model, Potential Predictors and Dimensions of Affinity for the Use of the Internet
Goran Bubaš
Željko Hutinski
Full text: english pdf 819 Kb
page 27-44
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cite
APA 6th Edition
Bubaš, G. & Hutinski, Ž. (2006). Conceptual Model, Potential Predictors and Dimensions of Affinity for the Use of the Internet. Medijska istraživanja, 12 (1), 27-44. Retrieved from https://hrcak.srce.hr/22959
MLA 8th Edition
Bubaš, Goran and Željko Hutinski. "Conceptual Model, Potential Predictors and Dimensions of Affinity for the Use of the Internet." Medijska istraživanja, vol. 12, no. 1, 2006, pp. 27-44. https://hrcak.srce.hr/22959. Accessed 16 Aug. 2024.
Chicago 17th Edition
Bubaš, Goran and Željko Hutinski. "Conceptual Model, Potential Predictors and Dimensions of Affinity for the Use of the Internet." Medijska istraživanja 12, no. 1 (2006): 27-44. https://hrcak.srce.hr/22959
Harvard
Bubaš, G., and Hutinski, Ž. (2006). 'Conceptual Model, Potential Predictors and Dimensions of Affinity for the Use of the Internet', Medijska istraživanja, 12(1), pp. 27-44. Available at: https://hrcak.srce.hr/22959 (Accessed 16 August 2024)
Vancouver
Bubaš G, Hutinski Ž. Conceptual Model, Potential Predictors and Dimensions of Affinity for the Use of the Internet. Medijska istraživanja [Internet]. 2006 [cited 2024 August 16];12(1):27-44. Available from: https://hrcak.srce.hr/22959
IEEE
G. Bubaš and Ž. Hutinski, "Conceptual Model, Potential Predictors and Dimensions of Affinity for the Use of the Internet", Medijska istraživanja, vol.12, no. 1, pp. 27-44, 2006. [Online]. Available: https://hrcak.srce.hr/22959. [Accessed: 16 August 2024]
Abstract
Numerous Internet related activities are rewarding and beneficial for private and professional life. Motivation for the use of the Internet is an important research topic in relation to populations and special groups who show a low level of Internet use despite the availability of a telecommunication infrastructure and satisfactory financial potential for the use of this medium. This paper presents a conceptual
model of affinity for the use of the Internet, and also the results of empirical research of the potential predictors and factors of motivation for the use of the Internet. A survey was performed on 435 college students and the data were analyzed by regression analyses and factor analysis. The revealed potential predictors
of frequency of Internet use and of the desire to use the Internet are discussed, as well as the dimensions of motivation for the use of the Internet that were uncovered by factor analysis.
Keywords
Internet; motivation; affinity for the Internet; mass media; survey; regression analysis, factor analysis
Hrčak ID:
22959
URI
https://hrcak.srce.hr/22959
Publication date:
20.6.2006.
Article data in other languages:
croatian
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