Original scientific paper
RISKS AND MASS-MEDIA. Content Analysis of "Večernji list" in 1991 and 1992
Krešimir Kufrin
; Faculty of Philosophy, Zagreb
Abstract
The article presents the results of the content analysis of articles on environmental risks (especially technological ones) published in "Večernji list" (one of the biggest daily newspapers in Croatia) in 1991 and 1992.
Altogether 220 articles were analyzed regarding their formal characteristics and the manner of presentation (article type, column, author, article size and position, headline size, etc.) as well as regarding their contents (character of the reported event, hazard sources, accident characteristics, accident manifestations, objects of risks, risk zones, consequences, etc.).
The results of the analysis indicate that the technological risks are not positioned high on the social problems agenda. Articles covering the topics are mostly short news that do not approach the topics analytically. Coverage focused mostly on social conflict and media-attractive events, while there are much less articles on media less attractive topics - though some of the "less attractive" topics could even be more significant for the promotion and development of the safety culture as well as for the formation of competent public, than the others.
Keywords
accidents; content analysis; hazards; media; risk; safety culture; technological risks; "Večernji list"
Hrčak ID:
139394
URI
Publication date:
15.1.1994.
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