Preliminary communication

SUSTAINABLE DEVELOPMENT OF TOURISM IN COUNTY OF MEĐIMURJE

Nevenka Breslauer orcid.org/0000-0002-8769-3027 ; Međimursko veleučilište u Čakovcu,Čakovec, Hrvatska
Marina Gregorić orcid.org/0000-0003-0741-2908 ; Međimursko veleučilište u Čakovcu,Čakovec, Hrvatska
Ivan Hegeduš ; Međimursko veleučilište u Čakovcu,Čakovec, Hrvatska

Abstract

Tourism today is one of the fastest growing industries of the world and many places or parts of the world search for their development in tourism sector. Modern tourist today is more distanced from mass toursim and searches for vacation and holidays in places which are not yet that famous on the global market, but are characterized by peace, cleanleness, and security. Međimurje as a tourism destination is still not known on the global map of Eu-ropean Union, considering that most of the tourists visiting Croatia spend their vacation at the Adriatic coast and Croatian islands. Continental Croatia, especially northwestern part, is still less promoted and most of the tourists have never heard of its beauty and attracti¬ons. Međimurje is one of the most developed Counties in Croatia and is well known for its developed infrastructure. Local population of Međimurje are known as hard working, neet and percise people. Their houses, gardens and parks were always famous as examples of how people should take care of their neighbourhood and how to maintain and love their place and origin. Therefore many people call this part of Croatia Horvatski cvetnjak which can be translated as Croatian flower garden. Precisely due to good planning and good co¬operation beteween people and the local county government, Međimurje can be seen as an example of how a county can be well organized in order to satisfy all social structures: entrepreneurs, tourism employees, local government and citizens as well as tourists. At the same time it shows the possibility to maintain sustainable development of nature without endangering society, nature and economic development.

Keywords

local population; security; sustainable development; untouched nature; tourism

Hrčak ID:

144516

URI

https://hrcak.srce.hr/144516

Publication date:

9.9.2015.

Article data in other languages: croatian

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