Original scientific paper
The Differences Between Blood Donors and Non-donors: Intensity and Dimensionality of Attitudes, Prediction of intention and Behavior
Tihana BRKLJAČIĆ
Renata FRANC
Abstract
The aim of this study was to explore the dimensionality of the
attitudes towards blood donation and to examine possible
differences in attitude structure between donors and nondonors.
Furthermore, we intended to test the differences
between donors and non-donors regarding certain aspects
of the attitudes towards blood donation, and the differences
in predicting intention and behavior. A total sample of 417
persons participated in this research (158 donors and 259
non-donors). Attitudes towards blood donation (Likert scale
and bipolar adjectives scale) and intention to donate were
assessed. Actual behavior was observed in the period of 3
months after the administration of the questionnaires. Factor
analysis showed 4 significant factors, two of them positive
(obligation, justification) and two negative (direct threat and
common reasons). When the number of factors was limited
to two, the hypothesis of positive and negative component of
attitudes was confirmed. There was no difference between
donors and non-donors in attitude structure. Low and
significant correlation was found between attitudes and
intention. The correlation between intention and behavior is
also low and significant, and, as expected, extreme degrees
(either positive or negative) of intention are better in behavior
differentiation, compared to the moderate ones.
Keywords
Hrčak ID:
16265
URI
Publication date:
30.4.2005.
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