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Libri et liberi : journal of research on children's literature and culture, Vol. 5 No. 2, 2016.

Case report

https://doi.org/10.21066/carcl.libri.2016-05(02).0012

Multiple Interactions

Tea Bošković ; Antun Gustav Matoš Primary School, Zagreb, Croatia

Full text: english pdf 219 Kb

page 488-490

downloads: 426

cite

Abstract

This is a book report on John A. Bateman's book Text and Image: A Critical Introduction to the Visual/ Verbal Divide. It is an introductory textbook for the interdisciplinary study of multimodality and the text-image relationship which provides a detailed overview of approaches dealing with text, image and their combinations, such as socio-semiotics, visual communication, psycholinguistic approaches to discourse, rhetorical approaches to advertising and visual persuasion, and cognitive metaphor theory.

Keywords

Text and Image: A Critical Introduction to the Visual/ Verbal Divide; John A. Bateman; book report

Hrčak ID:

178737

URI

https://hrcak.srce.hr/178737

Publication date:

26.3.2017.

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