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Original scientific paper

The Effects of Self-Disclosure via Facebook on Uncertainty Reduction, Liking and Social Attraction

Ana Vuletić ; Motiv, kabinet za psihologiju Osijek, Hrvatska


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Abstract

The aim of this study was to examine the effects of self-disclosure via Facebook on uncertainty reduction, liking and social attraction in initial interaction. The sample consisted of 196 students (M = 96, F = 100) ranging from 18 to 25 years. They were divided into three experimental situations differing by the level of self-disclosure on Facebook profile (low, medium, high). Participants completed a survey reporting their levels of uncertainty, liking and social attraction while making judgements about a presented person on General uncertainty scale, Likability Scale and Interpersonal Attraction Scale- subscale Social attraction. They, also, filled out sociodemographic questionnaire about themselves. No significant association between examined variables was found. The results of MANOVA indicated that there was no effect of individual factors, the level of self-discovery and gender of appraisers, but it did obtain their significant interaction in the case of evaluation of evoked by the presented person. Results showed that women had lower levels of uncertainty and higher levels of liking in the situation of high level of self-disclosure on female Facebook profile than male.

Keywords

Facebook; liking; self-disclosure; social attraction; uncertainty reduction

Hrčak ID:

179025

URI

https://hrcak.srce.hr/179025

Publication date:

1.12.2016.

Article data in other languages: german croatian

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