Preliminary communication
https://doi.org/10.20901/an.13.06
A SPANISH “YES, WE CAN!” AGAINST THE TWO-PARTY SYSTEM: THE DEVELOPMENT OF POLITICAL PARTY PODEMOS
Guillermo López García
orcid.org/0000-0002-5701-2024
; Department of Theory of Language & Communication Sciences Faculty of Philology, Translation & Communication University of Valencia, Spain
Abstract
This article develops an analysis of the internal functioning of the Spanish party Podemos and its structural make-up. The used methodology consists of: 1) a descriptive analysis of the development of Podemos, based on the available information in the media; 2) an analysis centered on the presence of Podemos in social networks and the mainstream media, in addition to electoral results and polls. The analysis attempts to determine the following: the party’s decision-making process, along with the type of relationships established between leaders and supporters; to what extent the Internet is used as a primary tool for organization, mobilization and political propaganda; and the extent of the clash or harmony within the interparty’s dynamics: on one hand, the bottom-up structure of the citizen assemblies and, on the other, the top-down structure inferred from Pablo Iglesias’s hyper-leadership and the media presence of the party’s principal leaders.
Keywords
Podemos; European Elections; New Media; Spanish Politics; Political Populism
Hrčak ID:
184751
URI
Publication date:
10.7.2017.
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