Preliminary communication
https://doi.org/10.30924/mjcmi.28.2.2
Response of high-growth enterprises to the crisis caused by the Covid -19 pandemic
Iwona Otola
orcid.org/0000-0003-4931-7394
; Czestochowa University of Technology, Faculty of Management, Poland
Marlena Grabowska
orcid.org/0000-0003-2248-5531
; Czestochowa University of Technology, Faculty of Management, Poland
Zoran Krupka
orcid.org/0000-0003-2896-7531
; University of Zagreb, Faculty of Economics & Business, Croatia
Abstract
This paper aims to evaluate the response of high-growth enterprises (HGEs) to the circumstances caused by the COVID-19 pandemic. Adaptation to the pandemic situation presented an enormous challenge for these enterprises. The ability to exercise sound judgment affects rational decision-making and adaptation to the circumstances. The study adopts a situational theory perspective related to high-growth enterprises. Data collection was conducted twice - at the beginning of 2019, and after the third wave of the COVID-19 pandemic, in October 2021. The Generalized Estimating Equations (GEE) method was used to analyze the sample of 150 Polish HGEs. Results show that the impact of the pandemic mainly relates to the reduction or stagnation of market opportunities. The importance of human resources decreased in favor of technological and financial resources. The majority of the surveyed companies also maintained their HGE status.
Keywords
contingency theory; high-growth enterprises; COVID-19 pandemic; Generalized Estimating Equations; market indicators
Hrčak ID:
306420
URI
Publication date:
20.7.2023.
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