Agroeconomia Croatica, Vol. 13 No. 2, 2023.
Professional paper
Development of Agrotourism on a Cattle Farm in Zagreb County
Jelena Gurdulić Ihas
; student on Specialist Study Executive MBA in Agribusiness and Commerce
Lari Hadelan
orcid.org/0000-0002-8499-0771
; University of Zagreb Faculty of Agriculture, Svetošimunska cesta 25, Zagreb
Abstract
The diversification of farms into higher value-added service activities is one of the driving forces of rural development in Croatia. Agrotourism is a form of entrepreneurial activity that goes hand in hand with the preservation of the environment, landscape and cultural heritage. The objective of this paper is to investigate the feasibility of developing agrotourism on a family cattle farm in Zagreb County. The case study includes a business plan for an investment in the establishment of a rural excursion site worth EUR 83,000, of which EUR 50,000 is co-financed by EU grants under sub-measure 6.2. The financial analysis of the observed investment confirms the profitability and sustainability of the investment.
Keywords
family farm, agrotourism, rural excursion site, cattle breeding
Hrčak ID:
319673
URI
Publication date:
20.12.2023.
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