Original scientific paper

The Cultural Industry of Folk Costumes

Jadran Kale ; Šibenik Municipal Museum and The University of Zadar, Šibenik, Croatia

Abstract

Article starts with the regional style which was set by the impact of feudalism from the time antedating the 19th century agrarian reform. In this regard, the most significant regulatory effect in this part of Europe, as in other similar historical corridors, derives from the Military Border clothing heritage. Within this cultural heritage one
is able to the establish the etymology of the word “nošnja” and the concept of folk costume, the successor of ruho attire as the ceremonially outstanding part of the complete domestic pratež. In the process the views of the more recent social-anthropological literature which points to the inadequacy of referring to such events as “invented tradition” have been confirmed. Folk costume is one of the direct results of supplying the market which developed amidst new material, technical and social conditions from previous more simpler forms. As the secular holy object of national states and even
more so as a collective creative good incorporated into symbolic exchange and into the market, the folk costume is being revived within the process of globalization and together with other cultural phenomena has just begun to enter into the new area of
social regulation accompanied by the stated research interest of scholars of culture, of economists, lawyers and others.

Keywords

cultural industry; cultural good; folk costume; dressing; Military Border

Hrčak ID:

62380

URI

https://hrcak.srce.hr/62380

Publication date:

14.12.2010.

Article data in other languages: croatian

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