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CRUISE PORT POSITIONING - THE CASE OF KORČULA

Katija Vojvodić

Puni tekst: engleski, pdf (209 KB) str. 0-0 preuzimanja: 1.978* citiraj
APA 6th Edition
Vojvodić, K. (2003). CRUISE PORT POSITIONING - THE CASE OF KORČULA. NAŠE MORE, 50 (5-6), 0-0. Preuzeto s https://hrcak.srce.hr/8571
MLA 8th Edition
Vojvodić, Katija. "CRUISE PORT POSITIONING - THE CASE OF KORČULA." NAŠE MORE, vol. 50, br. 5-6, 2003, str. 0-0. https://hrcak.srce.hr/8571. Citirano 19.09.2021.
Chicago 17th Edition
Vojvodić, Katija. "CRUISE PORT POSITIONING - THE CASE OF KORČULA." NAŠE MORE 50, br. 5-6 (2003): 0-0. https://hrcak.srce.hr/8571
Harvard
Vojvodić, K. (2003). 'CRUISE PORT POSITIONING - THE CASE OF KORČULA', NAŠE MORE, 50(5-6), str. 0-0. Preuzeto s: https://hrcak.srce.hr/8571 (Datum pristupa: 19.09.2021.)
Vancouver
Vojvodić K. CRUISE PORT POSITIONING - THE CASE OF KORČULA. NAŠE MORE [Internet]. 2003 [pristupljeno 19.09.2021.];50(5-6):0-0. Dostupno na: https://hrcak.srce.hr/8571
IEEE
K. Vojvodić, "CRUISE PORT POSITIONING - THE CASE OF KORČULA", NAŠE MORE, vol.50, br. 5-6, str. 0-0, 2003. [Online]. Dostupno na: https://hrcak.srce.hr/8571. [Citirano: 19.09.2021.]

Sažetak
This paper attempts to outline the state of the cruise industry in the Mediterranean. Mediterranean ports should examine their potential role as cruise ports. In addition to concentrating on achieving a homeport or destination port status, ports must adapt their facilities for ever bigger ships or become a niche player.
Elaborating the case of Korčula in this context and emphasizing advantages and disadvantages of this island, it is well noted that Korčula will continue to grow in popularity and importance. To this purpose, more diversified organized tours opportunities along with considerable efforts in promoting will be of great importance. In order to be successful and with regard to its limiting port structures, Korčula should primarily concentrate on attracting and accommodating smaller ships creating family and friendly atmosphere around cruise passengers.

Ključne riječi
cruise market; port positioning; SWOT analysis; Korčula

Hrčak ID: 8571

URI
https://hrcak.srce.hr/8571

[hrvatski]

Posjeta: 2.611 *