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A CONTRIBUTION TOWARDS THE TOURISM DEVELOPMENT STRATEGY OF THE MUNICIPALITY OF PAKOSTANE

Christian Stipanović   ORCID icon orcid.org/0000-0002-1424-0756 ; Faculty of tourism and hospitality management, University of Rijeka, Opatija, Croatia

Puni tekst: hrvatski, pdf (2 MB) str. 167-175 preuzimanja: 167* citiraj
APA 6th Edition
Stipanović, C. (2003). PRILOG RAZVOJNOJ STRATEGIJI TURIZMA OPĆINE PAKOŠTANE. Tourism and hospitality management, 9 (1), 167-175. Preuzeto s https://hrcak.srce.hr/181605
MLA 8th Edition
Stipanović, Christian. "PRILOG RAZVOJNOJ STRATEGIJI TURIZMA OPĆINE PAKOŠTANE." Tourism and hospitality management, vol. 9, br. 1, 2003, str. 167-175. https://hrcak.srce.hr/181605. Citirano 03.03.2021.
Chicago 17th Edition
Stipanović, Christian. "PRILOG RAZVOJNOJ STRATEGIJI TURIZMA OPĆINE PAKOŠTANE." Tourism and hospitality management 9, br. 1 (2003): 167-175. https://hrcak.srce.hr/181605
Harvard
Stipanović, C. (2003). 'PRILOG RAZVOJNOJ STRATEGIJI TURIZMA OPĆINE PAKOŠTANE', Tourism and hospitality management, 9(1), str. 167-175. Preuzeto s: https://hrcak.srce.hr/181605 (Datum pristupa: 03.03.2021.)
Vancouver
Stipanović C. PRILOG RAZVOJNOJ STRATEGIJI TURIZMA OPĆINE PAKOŠTANE. Tourism and hospitality management [Internet]. 2003 [pristupljeno 03.03.2021.];9(1):167-175. Dostupno na: https://hrcak.srce.hr/181605
IEEE
C. Stipanović, "PRILOG RAZVOJNOJ STRATEGIJI TURIZMA OPĆINE PAKOŠTANE", Tourism and hospitality management, vol.9, br. 1, str. 167-175, 2003. [Online]. Dostupno na: https://hrcak.srce.hr/181605. [Citirano: 03.03.2021.]

Sažetak
The Municipality of Pakostane is well known for the immense beauty of its landscapes and the manifold features of its natural environment. This is where the Nature Park of Lake Vransko can be found, together with the island of Vrgada, the gateway to the Kornati Islands. The towns of Pakostane and Drage are the tourism gems of the Municipality.
Unfortunately throughout its tourism development, the Municipality has failed to fully valorize its competitive advantages. The Club Mediterranne is regarded as the initiator and generator of change. Scenic spots alone can no longer sufficiently motivate tourist arrivals. What is needed is a concrete development strategy, based on innovated marketing, which will help to form a new tourist product and a recognisable identity. In creating a year-round offer, it is essential to activate all possibilities of tourism development through new elements of the offer. With improved transport routes (newly constructed motorway) and a new tourism policy, Pakostane could become the tourist hit of Dalmatia.

Ključne riječi
development strategy; destination marketing; innovated offer

Hrčak ID: 181605

URI
https://hrcak.srce.hr/181605

[hrvatski] [njemački]

Posjeta: 312 *