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https://doi.org/10.37741/t.68.4.2

Profiling of Airbnb's activities in Ecuador's main cities

Silvana Astudillo ; University Nacional del Sur, Argentina. Business and Tourism Research Group in the Faculty of Hospitality, University of Cuenca, Cuenca-Ecuador
Ana Lucía Serrano López ; University of Córdoba, Spain. Business and Tourism Research Group in the Faculty of Hospitality, University of Cuenca, Cuenca-Ecuador
Diana López ; University of Jaen, Spain. Researcher in the Faculty of Hospitality, University of Cuenca, Cuenca-Ecuador
Bárbara Sofía Pasaco González ; University of Extremadura, Spain

Puni tekst: engleski, pdf (183 KB) str. 389-401 preuzimanja: 147* citiraj
APA 6th Edition
Astudillo, S., Serrano López, A.L., López, D. i Pasaco González, B.S. (2020). Profiling of Airbnb's activities in Ecuador's main cities. Tourism: An International Interdisciplinary Journal, 68 (4), 389-401. https://doi.org/10.37741/t.68.4.2
MLA 8th Edition
Astudillo, Silvana, et al. "Profiling of Airbnb's activities in Ecuador's main cities." Tourism: An International Interdisciplinary Journal, vol. 68, br. 4, 2020, str. 389-401. https://doi.org/10.37741/t.68.4.2. Citirano 23.01.2021.
Chicago 17th Edition
Astudillo, Silvana, Ana Lucía Serrano López, Diana López i Bárbara Sofía Pasaco González. "Profiling of Airbnb's activities in Ecuador's main cities." Tourism: An International Interdisciplinary Journal 68, br. 4 (2020): 389-401. https://doi.org/10.37741/t.68.4.2
Harvard
Astudillo, S., et al. (2020). 'Profiling of Airbnb's activities in Ecuador's main cities', Tourism: An International Interdisciplinary Journal, 68(4), str. 389-401. https://doi.org/10.37741/t.68.4.2
Vancouver
Astudillo S, Serrano López AL, López D, Pasaco González BS. Profiling of Airbnb's activities in Ecuador's main cities. Tourism: An International Interdisciplinary Journal [Internet]. 2020 [pristupljeno 23.01.2021.];68(4):389-401. https://doi.org/10.37741/t.68.4.2
IEEE
S. Astudillo, A.L. Serrano López, D. López i B.S. Pasaco González, "Profiling of Airbnb's activities in Ecuador's main cities", Tourism: An International Interdisciplinary Journal, vol.68, br. 4, str. 389-401, 2020. [Online]. https://doi.org/10.37741/t.68.4.2

Sažetak
Airbnb in Ecuador is a platform offering since 2008 a new lodging concept that best can be described as a sharing economy model through the rental of private rooms and apartments. The article provides an overview of Airbnb's activities in Ecuador, more in particular in 22 cities, respectively the capitals of 22 provinces, using the 16 metrics available on the platform of AirDNA. Factor analysis was applied to reduce the number of variables to three main surrogate variables (lodging typology, prices and rates, market metrics) that characterizes Airbnb and retains the original factor variability. Additionally, based on the occupation frequency of Airbnb's rental places the cluster analysis permitted to group the cities in which Airbnb is active on the basis of the following indicators: amazon destinations, traditions, sun and beach, nature culture and events, and the country's capital. The research provided a clear image of Airbnb's approach and impact on the formal accommodation sector, which ultimately will enable the sector to come up with innovative products to compete more efficiently Airbnb's market range.

Ključne riječi
Airbnb; AirDNA; accommodation; tourism; Ecuador

Hrčak ID: 246221

URI
https://hrcak.srce.hr/246221

Posjeta: 270 *