Izvorni znanstveni članak
https://doi.org/10.5559/pi.20.35.03
»I wouldn’t worry about it, you’ve still got a great pair of legs« – Masculine Habitus, Blokishness and the Office Culture in UK Newsrooms
Martina Topić-Rutherford
orcid.org/0000-0002-5894-2979
; The University of Alabama, College of Communication and Information Sciences, Department of Advertising and PR, Tuscaloosa, AL, United States
*
Carmen Bruegmann
orcid.org/0000-0003-1200-2743
; Leeds Beckett University, Leeds Business School, Department of Public Relations and Journalism, Leeds, United Kingdom
* Dopisni autor.
Sažetak
This paper explores the office culture in UK newsrooms by looking into
intra-organisational informal practices such as social interactions,
banter, and organisational culture. Cultural masculinities in media
organisations were analysed using the blokishness approach and Bourdieu’s theory of habitus, and the paper explored whether only
women who demonstrate masculine behavioural and communication
patterns succeed in fitting into organisational culture. Twenty
qualitative interviews were conducted with women working in the
media in the UK. Ten editors and ten journalists were interviewed.
Triple coding (open, axial, selective) was used to code the data, and
thematic analysis was used to analyse the results. The findings show
that women perceive masculine habitus in newsrooms, which is
perpetuated through gendered social interactions and banter,
patriarchal office culture, glass ceiling, and blokishness as a recipe for
success. The socialisation process is linked with behaviour,
communication, and experiences in newsrooms. Women perceive media
organisations as discriminatory, exclusive, and non-appreciative of their
work; however, this perception is present among women who
demonstrate what is commonly known as feminine characteristics and
who were socialised with girls. Women who were socialised with boys
and who demonstrate what is commonly considered a masculine trait in
communication and behaviour report fitting in and being one of the
boys, both groups of women signalling that the perception of acceptance
and power in the organisation comes from the ability to fit into informal
intra-organisational practices such as social interactions and banter.
Ključne riječi
office culture, women, journalism, blokishness, cultural masculinity, UK
Hrčak ID:
345551
URI
Datum izdavanja:
19.3.2026.
Posjeta: 183 *