Izvorni znanstveni članak
https://doi.org/10.20867/thm.32.3.2
The empowerment of hotel employees as a means of achieving competitive advantage in times of crisis
Moschos Psimoulis
; PhD University of the Aegean, Department of Tourism Economics and Management Greece
Theodoros Stavrinoudis
; Professor University of the Aegean, Department of Tourism Economics and Management Greece
Christos Kakarougkas
orcid.org/0000-0002-4407-2378
; University of the Aegean, Department of Tourism Economics and Management Greec
Sažetak
Purpose – This paper explores the role of hotel employees’ empowerment in achieving a
competitive advantage during crises. The literature review and analysis of the research
hypotheses support the importance of human resources empowerment for hotels to a) effectively
manage the impact of successive crises (the 2009-2018 economic recession in Greece and the
Covid-19 pandemic) and b) gain a competitive advantage over their competitors.
Methodology/Design/Approach – Human resources executives and general managers of five-,
four- and three-star hotels in Greece completed two hundred and twenty-three questionnaires. The
methods of Exploratory and Confirmatory Factor Analysis were followed for the data analysis.
Findings The paper’s results confirm the connection of human resources empowerment with
the enhancement of work performance, its contribution to reducing the negative impact of
crises and improving the competitiveness of hotels.
Originality of the research – The scientific contribution of this paper can be found in the
synthesis of theories from the fields of hospitality management, economics, and human
resources management, which, combined with field research findings, created original data on
the empowerment of hospitality human resources. On a practical level, this paper showcases
methods for implementing the appropriate human resources empowerment strategy on the
part of hotel managers in adverse conditions.
Ključne riječi
Hrčak ID:
346471
URI
Datum izdavanja:
22.4.2026.
Posjeta: 74 *