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Original scientific paper

https://doi.org/10.20901/pm.63.2.02

Othering and Representation of Foreign Workers in Croatian Online Media in 2024 and 2025*

Marijana Grbeša ; University of Zagreb, Faculty of Political Science
Milica Vučković ; University of Zagreb, Faculty of Political Science
Stela Lechpammer ; University of Zagreb, Faculty of Political Science


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Abstract

This study examines the representation of foreign workers in Croatian online‎ media during peak coverage periods in 2024 and 2025. Using quantitative ‎content analysis of 269 headlines and 210 articles across ideologically‎ diverse outlets, the research explores frames, naming practices, the presence ‎of different voices and sentiments towards foreign workers, and the media ‎engagement with migrant-related disinformation. The findings reveal that ‎foreign workers were predominantly contextualized through conflict, victimhood,‎ and social tension, accompanied by a strong dominance of negatively ‎toned headlines. Institutional actors dominated coverage, while foreign workers’‎ voices remained comparatively marginal. References to disinformation ‎narratives were rare, which raises questions about the choice of professional‎ media whether to report on disinformation or not, and the potential effects ‎of such coverage. The study demonstrates how journalistic “critical choices” ‎may contribute to symbolic othering of foreign workers in a society undergoing ‎rapid demographic and labor market transformation.

Keywords

Foreign Workers; Migrants; Croatia; Othering; Media Coverage

Hrčak ID:

349710

URI

https://hrcak.srce.hr/349710

Publication date:

24.7.2026.

Article data in other languages: croatian

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