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Original scientific paper

Study on the Presentation Skills of Croatian Communication Management Students

Lucia Miškulin Saletović ; Sveučilište u Zagrebu, Hrvatski studiji, Odjel za izobrazbu nastavnika, Zagreb, Hrvatska
Adrian Beljo ; Edward Bernays Visoka škola za komunikacijski menadžment, Zagreb, Hrvatska
Klara Bilić Meštrić ; Sveučilište u Zadru, Odsjek za lingvistiku, Zadar, Hrvatska


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Abstract

Presentation skills are part of almost all academic and professional settings because it is necessary to communicate with colleagues, associates and business partners on various occasions. University graduates especially are expected to possess adequate knowledge on presenting, as well as presentation skills. In some professions and lines of business, such as public relations for example, presentation skills belong to essential skills necessary to successfully perform one’s tasks and obligations. The paper examines: (i) the level of practical experience in and theoretical knowledge of presentations skills and (ii) attitudes on the needs for practical experience in and theoretical knowledge of presentations skills of communication management students, while particular attention is devoted to the role of foreign language classes in acquiring and teaching presentation skills. The research was conducted in April 2016 on a sample of 75 undergraduate and graduate communication management students. The results have shown that students do not possess sufficient knowledge on and practical experience in presenting, while, on the other hand, students express a strong need for theoretical knowledge and for practicing presentation skills, both in their mother tongue and as part of foreign language classes. Practical recommendations and possible further lines of research on this subject matter are presented at the end of the paper.

Keywords

communication management students; foreign language classes; higher grades of primary school; presentation skills; secondary school

Hrčak ID:

179037

URI

https://hrcak.srce.hr/179037

Publication date:

1.12.2016.

Article data in other languages: croatian german

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