Professional paper
TQM – A WAY TO DIFFERENTIATION
Sabrina ŠUMAN
Duško PAVLETIĆ
; Faculty of Engineering, University of Rijeka, Rijeka, Croatia
Abstract
Quality management includes systematic usage of different methods, guidelines, techniques and tools in order to, through achievement of high quality products and processes, satisfy users’ demands and to achieve competitive advantages and business success. Raising the quality conscience in all business processes is a main goal of TQM, and it assumes users orientation, continuous improvement and innovations, teamwork, process approach et cetera. The company in which these aspects of business are achieved may prosper and create products that are distinguished by specific quality and uniqueness. The emphasis is that the business achievement of these conditions must come from company leadership. Companies that successfully and continuously implement TQM's principles differentiate on the market; create high-grade and recognizable products, satisfied and loyal clients and motivated employees.
Keywords
TQM; Quality; Processes; Excellence models
Hrčak ID:
30625
URI
Publication date:
19.12.2008.
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