Book review
https://doi.org/10.20867/thm.31.4.11
Review of the book Digital Marketing Fundamentals: From Strategy to ROI (3rd Edition) Edited by Marjolein Visser & Mike Berry
Ivan Butković
orcid.org/0009-0000-4536-8616
; , PhD Student, Teaching Assistant University of Rijeka Faculty of Tourism and Hospitality Management, Opatija Marketing Department Croatia
Abstract
Keywords
Hrčak ID:
341803
URI
Publication date:
19.12.2025.
Visits: 266 *