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Original scientific paper

BUSINESS INTELLIGENCE AND ANALYSIS OF SELLING IN RETAIL

Sanja Bijakšić ; Faculty of Economy, University of Mostar, Mostar, Bosnia and Herzegovina
Brano Markić ; Faculty of Economy, University of Mostar, Mostar, Bosnia and Herzegovina
Arnela Bevanda ; Faculty of Economy, University of Mostar, Mostar, Bosnia and Herzegovina


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Abstract

Business intelligence system is a set of software solutions, among which can be singled out three subsets: queries and reports, decision support systems and executive information systems. Research and analysis of huge amounts of data using appropriate techniques and methods can in organization diagnose essential processes, identify and anticipate the direction of change, interpret financial results, c

Keywords

Hrčak ID:

133658

URI

https://hrcak.srce.hr/133658

Publication date:

31.12.2014.

Article data in other languages: croatian

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