Preliminary communication
https://doi.org/10.20867/thm.1.2.6
Operative management as a function of the tourism firm's development
Ante Cicvarić
; Hotelijerski fakultet Opatija, Sveučilište u Rijeci, Hrvatska
Abstract
The author emphasizes the importance of management in the successful functioning of overall management in the firm’s development, directs attention to the problem of choice of the necessary number of variables as to the choice of concrete variables for research from which are derived results and management decisions which direct the pace and direction of movement of development of a concrete firm.
The author especially emphasizes the importance for management to know how to interpret management results, and wisely apply them for making operative decisions.
The author especially analyses management of the product’s quality and services, and underlines their importance as a segment of operative management in the firm’s development.
Keywords
tourism; operative management; quality; services
Hrčak ID:
182530
URI
Publication date:
30.12.1995.
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