Original scientific paper

Cultural Diversity like Asset

Ivan Cifrić ; Odsjek za sociologiju, Filozofski fakultet Sveučilišta u Zagrebu, Ivana Lučića 3,10 000 Zagreb

Abstract

In this paper, the author deals with the results on perception of desirability of preserving the cultural diversity. The matter of diversity surpasses the conjuncture of the subject and reaches for the anthropological aspects of the human species and its perspective. The author problematizes the questions on homogenization and cultural diversity by pointing out the presence of two tendencies in this globalization times: on the one hand, there is a process of civilizational homogenization which leads into imperial hegemony of a single model relying on the military sector and global expansion of cultural industry products via mass media, while on the other hand, one can feel the repulse to the loss of cultural diversity in the world. The cultural diversity comprises different cultural and historical experiences that can contribute to the making of paralel development patterns.
This paper is also an analysis of the empirical research on the corresponding sample (2007; N= 189) at the Academy of Fine Arts, at the Faculty of Mechanical Engineering and Naval Architecture and at the Faculty of Philosophy). In the analysis there were used the univariate, bivariate and multivariate statistics techniques (componential analysis under the G– K criterion as well as the variance analysis). The results have shown that the majority of the examinees (87% to 96%) supports the cultural diversity in the world, while the same percentage does not accept the idea of “the unique culture in the world”. Three factors were extracted, respectively: “Accepting the cultural diversity”, “Accepting the modern culture” and “Cultures with No Prospects”. The variance analysis on variables and factors has shown that there were significant differences between the groups, depending upon the examineesʹ features and attitudes.
Among the persons questioned, the female examinees, the Faculty of Philosophy students, religious and left‐oriented examinees seem to be significally more apt to the cultural diversity. In bigger number of variables there were not determined statistically significant differences.

Keywords

global sociability; cultural entropy; cultural imperialism; modern culture; primitive culture; cultural diversity; tradition

Hrčak ID:

219871

URI

https://hrcak.srce.hr/219871

Publication date:

3.5.2019.

Article data in other languages: croatian german

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