Review article
https://doi.org/10.38190/ope.10.2.11
Business models after COVID-19: becoming better and more successful
Ivica Katavić
orcid.org/0000-0001-5899-5301
; European Busness School Zagreb
Vedrana Šimunić Rod
; European Busness School Zagreb
Barbara Konjevod
orcid.org/0000-0003-2863-5318
; European Busness School Zagreb
Abstract
In response to the corona virus, governments are making significant interventions to stabilize the economy, and companies are adapting rapidly to the changing needs of their employees, customers, and suppliers. Business activities are slowing down and the consequences of coronavirus cannot be predicted. However, one positive thing caused by the COVID-19 crisis is that businesses are forced to innovate and analyze ways of doing business. Therefore, the main goal of this paper was to determine how to transform new business models that will enable the creation of new values for businesses, customers and society as a whole after the global pandemic caused by the COVID-19 virus. The research was based on qualitative data collected by analysis of relevant content. The results of the research show that the characteristics of business models will be more flexible (remote workforce planning, flexible contracts with customers and suppliers, new employment policy), focused on planning procedures for risk mitigation and crisis response, and IT infrastructure will be safer, as well as the protection and safety of people. After the COVID-19 crisis, the business world will look different. Initially, it will appear chaotic, but the history shows that markets and society are getting better and stronger after the global crises.
Keywords
business models; COVID-19; risk management; innovation
Hrčak ID:
248127
URI
Publication date:
17.12.2020.
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