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Professional paper

THE AFFECT OF ONLINE SELLING ON ECONOMICAL REAL ESTATE

Ante Rončević orcid id orcid.org/0000-0003-2527-9506 ; Sveučilišni centar Varaždin, Sveučilište Sjever, Jurja Križanića 31b, 42000 Varaždin, Hrvatska
Bojana Horvat orcid id orcid.org/0000-0002-4033-9389 ; Sveučilišni centar Varaždin, Sveučilište Sjever, Jurja Križanića 31b, 42000 Varaždin, Hrvatska


Full text: croatian pdf 445 Kb

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Abstract

With the growth of online selling, there is no longer so much demand for the classic mortar-and-brick space. The high demand in online selling in the last ten years, and with the selling platforms, such as Ebay and Amazon, customers can buy items directly from the seller, and on a free cyber market platform. Chains of street fashion brands , are starting to close their minor stores, because of the online selling boom. Less and less are to be opened stores that are in smaller capacity. Real estates that had a purpose as stores in the city centre, have high fixed costs, and rent is sky high. Is there a way to find a new purpose for them? Is online selling starting to develop it self as a habbit, which we all are looking forward to? In the introduction, the main focus will be on the popularity of online sales, and the decision to choose the three cities, that experienced the consequences from the online sales, and how the problem was handled. The subject of online selling will be put into perspective as a new commerce branch. The comparisom will be made between Prague, Varaždin and Amsterdam. In the conclusion, some options will be introduced as how to engage the realestate once again.

Keywords

diversification of work places; online selling; real estate market

Hrčak ID:

275597

URI

https://hrcak.srce.hr/275597

Publication date:

15.3.2022.

Article data in other languages: croatian

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