Review article

https://doi.org/10.22522/cmr20220175

Burnout Syndrome in Public Relations Employees in Croatia

Vlatka Šelimber orcid.org/0000-0003-1570-568X ; Sveučilište J. J. Strossmayera u Osijeku
Sanja Milković Šipek orcid.org/0000-0002-0595-6840 ; Sveučilište J. J. Strossmayera u Osijeku

Abstract

This paper explores the occurrence of burnout syndrome in public relations employees and the correlation of its occurrence with working conditions, feeling of subjective well-being, conflict of work and family role and experience of changes in work organisation during the COVID-19 pandemic. The results showed that almost half of the respondents showed a certain level of burnout at work, with a a high degree of burnout detected in 16.3%. Employees who experience a higher level of total burnout show less satisfaction with salary and organisation of work, more negatively assess the working atmosphere, report more often on the pressure of deadlines, more often feel burdened by work, and assess the definition of work tasks as insufficient. Total burnout is negatively associated with all aspects of subjective well-being, and in terms of the feeling of conflict between the work and family role, a trend of higher results was observed in the group of respondents without children. Respondents assessed changes in work organisation during the COVID-19 pandemic as more positive for the most part.

Keywords

public relations, burnout syndrome, working conditions, COVID-19 subjective well-being, work-family conflict

Hrčak ID:

280735

URI

https://hrcak.srce.hr/280735

Publication date:

18.7.2022.

Article data in other languages: croatian

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