Pregledni rad
https://doi.org/10.22522/cmr202201773
The Role of Communication Competences and Intercultural Intelligence in Contemporary Diplomacy
Božo Skoko
orcid.org/0000-0002-4028-7128
; Fakultet političkih znanosti Sveučilišta u Zagrebu
Sažetak
The paper deals with changes in the manner modern diplomacy functions, in which the communication competence of diplomats, knowledge of public relations and skills of building relationships with key publics in the receiving country are increasingly coming to the fore. In this context, new circumstances in which modern diplomatic processes take place are analyzed, as well as the desirable profile and competences of the modern diplomat. Since the entire world is becoming increasingly networked due to the impact of globalisation, and countries more dependent and reliant on each other, the degree of communication activities and relations between countries at all levels has increased, despite their cultural differences. All this requires better mutual knowledge and adaptation, i.e. enhancing the intercultural intelligence of diplomats who represent them. Therefore, a special aspect of the paper relates to the importance of the intercultural competence of modern diplomats. The author concludes that, in addition to nurturing the reputation of their own country and building bridges to others and those different than them, modern diplomats are forced to manage their personal image, which requires communication competences, knowledge of public relations strategies and techniques and intercultural intelligence, which are the key characteristics of modern diplomatic competences.
Ključne riječi
diplomacy, communication, intercultural intelligence, diplomat, image, competences
Hrčak ID:
280733
URI
Datum izdavanja:
18.7.2022.
Posjeta: 864 *