Review article
Place Branding in the Culture of Design
Aleksandar Homadovski
Full text: croatian pdf 361 Kb
page 190-203
downloads: 818
cite
APA 6th Edition
Homadovski, A. (2010). Place Branding in the Culture of Design. Prostor, 18 (1(39)), 190-203. Retrieved from https://hrcak.srce.hr/54290
MLA 8th Edition
Homadovski, Aleksandar. "Place Branding in the Culture of Design." Prostor, vol. 18, no. 1(39), 2010, pp. 190-203. https://hrcak.srce.hr/54290. Accessed 27 Apr. 2024.
Chicago 17th Edition
Homadovski, Aleksandar. "Place Branding in the Culture of Design." Prostor 18, no. 1(39) (2010): 190-203. https://hrcak.srce.hr/54290
Harvard
Homadovski, A. (2010). 'Place Branding in the Culture of Design', Prostor, 18(1(39)), pp. 190-203. Available at: https://hrcak.srce.hr/54290 (Accessed 27 April 2024)
Vancouver
Homadovski A. Place Branding in the Culture of Design. Prostor [Internet]. 2010 [cited 2024 April 27];18(1(39)):190-203. Available from: https://hrcak.srce.hr/54290
IEEE
A. Homadovski, "Place Branding in the Culture of Design", Prostor, vol.18, no. 1(39), pp. 190-203, 2010. [Online]. Available: https://hrcak.srce.hr/54290. [Accessed: 27 April 2024]
Full text: english pdf 361 Kb
page 190-203
downloads: 655
cite
APA 6th Edition
Homadovski, A. (2010). Place Branding in the Culture of Design. Prostor, 18 (1(39)), 190-203. Retrieved from https://hrcak.srce.hr/54290
MLA 8th Edition
Homadovski, Aleksandar. "Place Branding in the Culture of Design." Prostor, vol. 18, no. 1(39), 2010, pp. 190-203. https://hrcak.srce.hr/54290. Accessed 27 Apr. 2024.
Chicago 17th Edition
Homadovski, Aleksandar. "Place Branding in the Culture of Design." Prostor 18, no. 1(39) (2010): 190-203. https://hrcak.srce.hr/54290
Harvard
Homadovski, A. (2010). 'Place Branding in the Culture of Design', Prostor, 18(1(39)), pp. 190-203. Available at: https://hrcak.srce.hr/54290 (Accessed 27 April 2024)
Vancouver
Homadovski A. Place Branding in the Culture of Design. Prostor [Internet]. 2010 [cited 2024 April 27];18(1(39)):190-203. Available from: https://hrcak.srce.hr/54290
IEEE
A. Homadovski, "Place Branding in the Culture of Design", Prostor, vol.18, no. 1(39), pp. 190-203, 2010. [Online]. Available: https://hrcak.srce.hr/54290. [Accessed: 27 April 2024]
Abstract
The main purpose of the subsequent paper is to understand branded place structures. Comparative analyses are elaborated between product and place branding methods. Structures of branded places are elaborated through the
concept of competitive identity. Elements of location portfolio are listed. Conclusion is made that place branding is partially supported by product branding methods while at the same time it is capable of developing its autonomous forms of expression.
Keywords
competitive identity; culture of design; location portfolio; place branding; regional integrations
Hrčak ID:
54290
URI
https://hrcak.srce.hr/54290
Publication date:
21.6.2010.
Article data in other languages:
croatian
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