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  • Datum izdavanja: 22.12.2023.
  • Objavljen na Hrčku: 22.12.2023.

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Puni tekst

Uvodna riječ (str. 9-9)

Nikolina Borčić
Uvodnik


A Word from the Editor (str. 10-10)

Nikolina Borčić
Uvodnik


Direct marketing communication through the lens of the Y and the Z generation subcultures (str. 29-45)

Ivana Bekić, Jadranka Ivanković, Manja Žutić
Prethodno priopćenje


The role of artificial intelligence in media content creation (str. 47-59)

Domagoj Bebić
Pregledni rad


Needs analysis and developing a plan for establishing a student radio at VERN’ University (str. 61-82)

Silvija Londero Šimleša, Marko Bratoš
Prethodno priopćenje


Media in the role of consultation with the public in adopting regulations (str. 103-118)

Irena Klepac Mustać
Pregledni rad


Posjeta: 7.410 *